This partially (and rightfully) obscures the fact that, as far as fast-food chicken sandwiches go, this thing is easily top tier. Shake Shack’s inability to read a room will, unfortunately, hang over this menu like a storm cloud. □ this is just so lazy, i can’t even be insulted because that would be a waste of energy on my end. yes, slap some gochujang on something and it’s korean. In Shake Shack’s case, it seems to mostly mean Gochujang sauce and kimchi - which, many noted, felt lazy when you consider that we’re talking about a complex foodway with wide-ranging influences. The conversation surrounding the menu also surfaced annoyance in the online food community about what makes a food “Korean-inspired” in the first place. So the use of Korean ingredients (and co-opting of its sauces, etc.) by a national chain while mom and pop Korean restaurants struggle was impossible to ignore. This comes on the heels of the chain accepting $10 million in COVID paycheck protection relief, despite being a billion-dollar nationwide food corporation. When Shake Shack rolled out the Korean-style chicken sandwich and its accompanying menu items, the company was criticized across the internet for what seemed like a shameless attempt to gentrify and appropriate Korean flavors. ( Why oh why must chicken sandwiches be so problematic!?) And as good as the sandwich is, those concerns deserve to be reckoned with. So when I tell you that this thing is good, you can trust that I mean it.īut it’s also complicated - the centerpiece of Shack Shack’s “Korean-Style” menu, the launch of which surfaced some very legitimate concerns about cultural appropriation in food (especially during this independent-restaurant-obliterating pandemic). What I’m saying is, I’m a (self-certified) chicken sandwich expert. And I’ve even started crafting my own chicken sandwiches at home. ![]() ![]() I’ve tested and ranked the spiciest sandwiches to ever grace a fast-food menu board. ![]() I was there in the trenches during the insanity that was the Popeyes Chicken Sandwich rollout. Trust me on this, I don’t throw around chicken-based praise lightly and I’ve been at this game for a long time (in internet years). Shake Shack just delivered one of the best fast-food chicken sandwiches currently on the market.
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